Looking for insight on how to best integrate Social Media & Content Strategy? Check out this webinar on October 23rd from AMA!


Everybody knows a strong social media presence requires relevant content for users to react to, engage with, and share. However, making this a reality is easier said than done, especially if your content strategy and social media teams aren’t working together to develop strategically calendared content and in-the-moment posts.

Moderated by Jay Baer, New York Times Best-Selling Author of YouTility, and featuring Benjie Pressman, Social Director at ethology, and Anna Hrach, Head of Content Strategy at ethology, “How to Integrate Social Media and Content Strategy” will help ensure your social media and content strategy efforts work in tandem to support business objectives, engage audiences, and produce more meaningful results.

Key Takeaways

  • Understand how content strategy and social media play a role in the success of content development and audience interaction
  • Learn how to set your brand up for success by establishing a strong content strategy foundation and engaging social media connections
  • Learn important tips, tricks and how-tos that make integration and workflows seamless


Jay Baer, NY Times Best-Selling Author & President, Convince & Convert


Benjamin Pressman, Director of Social Media Strategies, ethology
Anna Hrach, Senior Manager, Content Strategy, ethology

More info at the webinar page