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October 2019

Leveraging Earned and Owned Media Opportunities

October 24 @ 11:30 am - 1:00 pm
Le Pavillon Hotel, 833 Poydras Street
New Orleans, LA 70112 United States
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Rebecca Sell, Marketing and Communications Director, French Quarter Festivals, Inc.

About This Event Rebecca Sell, Director of Marketing and Communications at French Quarter Festivals, Inc. will discuss how a free public event can generate a significant economic impact. She will share the history of French Quarter Festival, its mission, business model, and outcomes. Topics covered will include leveraging earned and owned media, reaching diverse audiences, building brand equity, and crisis management. Attendees will go behind the scenes of the largest free music festival in the country and learn best practices…

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November 2019

2019 Educational Seminar with AMA: Using Content to Make Your Point

November 5 @ 11:30 am - 1:00 pm
New Orleans Chamber of Commerce, 1515 Poydras St. 5th Floor Auditorium
New Orleans, LA 70112 United States
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Matt Wolfe

Join us for an educational seminar with the American Marketing Association: Using Content to Make Your Point This presentation will breakdown how we use third-party news coverage and awards/rankings to elevate our marketing, including where we source them from and why this tactic is essential to establishing trust to any audience. REGISTER NOW     Presented by: Matt Wolfe Vice President of Brand & Marketing Greater New Orleans, Inc. Matt Wolfe is Vice President of Brand and Marketing for Greater…

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