Consumer POV: Social Justice & Your Brand

After the events of last summer surrounding police brutality, many brands and organizations have raised their hand to ask us, what should we do? Release a statement? Run an ad? Hold racial sensitivity training? Ensure diversity in hiring practices?

Through exploring consumers’ feelings and thoughts around racial injustice, this webinar will offer you the perspective of the consumer, a new framework for thinking about ways to respond, and actions you can take to ensure your brand is making a difference.

Wednesday, April 28 – 12:00pm-1:00pm

FREE for AMA members! General admission $10.

Stephanie Douglass

Sr. Director, Marketing & Operations, MDRG Inc.

Stephanie started her marketing career on the agency side where she wet her appetite for brand, strategy and market research working on clients like CenturyLink and Kennedy Space Center at Peter Mayer Advertising. She soon found a place at MDRG where she could focus in on her passion for strategy and insights and help clients use market research to make smarter business decisions.