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The Best Ever: A Wild Six Months with @LSUFootball

May 28 @ 12:00 pm - 1:00 pm

LSU coach holding trophy

Uncover how LSU’s social media team mirrored football’s dominance this season.

Date And Time

Thursday, May 28, 2020
12:00 PM – 1:00 PM CST
FREE & Open to Members and Non-Members
 
More Info & Register

 

LSU football’s social media accounts added a league-high 434,973 new followers this season across all platforms.

The team’s top-performing video generated more than 24.5 million views and over 543,000 engagements across Twitter and Instagram.

Brandon Berrio, associate director of digital and creative content for LSU Athletics, discusses the behind the scenes planning and strategy that went into managing the social media and public relations for the best team in college football history. He’ll go through the biggest moments of the season, discuss how the team continued to build momentum on social media throughout the year and give insight to what goes into a national championship run.